For posterity's sake, the Original (successful) Metro-wide Petition:
This
petition went live on August 22, 2007
Showing posts with label publicity. Show all posts
Showing posts with label publicity. Show all posts

Friday, September 28, 2007

We're in the Top 25 Petitions, again!

Our petition is in the top 25 petitions at Petitions Online, again!

Also, I don't know if it means anything, but I thought it was interesting that the blog had a visitor from Germany this morning. For those who don't know, Trader Joe's is owned by The Aldi Group, which is based in Germany.

Might be nothing, but it is fun to speculate.

Friday, September 21, 2007

All the Rage "breaks the story"

So, this petition is almost one month old now and I have to admit I have been pleasantly surprised at the results. I certainly never expected to get over 1450 signatures in one month.

I have been lame about promoting it. I never got around to writing a press release, but one reporter found me and did a little piece on it: Will Trader Joe's Pick Nashville?

I hope we can get some more coverage. Maybe, I'll get off my butt and write that press release. Maybe...

Tuesday, August 28, 2007

Where should we publicize this petition?

Let's make distribution of the Tear Off Posters and Palm Cards a priority. Where do you think they should go?

Over the course of the next week, I plan to saturate the East Nashville and Inglewood area businesses and the Vanderbilt Campus with these things. I've got general ideas like Green Hills and Hillsboro Village, but would love specific suggestions.

Where else should they go? I have lots of "propaganda" already printed and ready for distribution.

I would love to make contact with folks like those from Nissan that have lots of transplants to the area in order to help you spread the word at your respective locations.

I'd also love to touch base with folks in some of the outlying areas like Franklin, Cool Springs, Murfreesboro, Hendersonville, etc. (please take no offense if your area wasn't listed!) to see if you could do some simple distribution in your area.

I'm also hoping to get a press release out this week. I've already touched base with a couple of reporters, so we'll see.

We've gotten over 600 signatures in 6 days. That's pretty cool!