While I will feel a little more confident when the lead is more significant, WE DID IT. We have replaced Austin as the current online petition with the most signatures (as far as I can tell). So, what’s the next move? In the words of another TJ’s fan that contacted me last week, “Is there a great plan behind this?”
I don't have a grand plan, but I do have some ideas for next steps. I think we need to find some folks with commercial property for sale or lease that would be a good fit in terms of location and square footage and we need to get them involved in the process of “wooing” Trader Joe’s (that’s the company's language for it). Additionally, we need to make connections with individuals in the commercial real estate business to do some research on locations and demographics and contact the company with suggestions.
While I appreciate people throwing out potential locations, what we really need is for a few individuals to take action and contact the owner(s) of the locations that you think would be a good fit.
I also think that we need to use the petition to leverage local decision makers (elected officials, chamber of commerce, etc.) to reach out to Trader Joe's as well. If we can get some business folks and some politicians working on it, I think it will be a nice complement to the more grassroots people power approach.
Anyone want to join me in this phase? Send me an email. I’m not particularly connected when it comes to commercial real estate professionals or chamber folks. I could use your help!
Thanks, to everyone who helped us reach the small goal of beating Austin. With that success under our belt, let’s keep the ball rolling.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment